Oman is showcasing its culture, tourism potential and business opportunities in London through Live Oman, bringing the Sultanateβs heritage, landscapes and visitor experiences to an international audience. The initiative highlights Omanβs growing engagement with global markets and its efforts to strengthen international awareness of the country as a tourism and investment destination.
The London presence also provides an opportunity to connect Omanβs cultural identity with its wider economic and tourism ambitions, creating greater visibility for Omani experiences, destinations and opportunities among international audiences.